A simpler and better email HTML
The new HTML for email eases your post-processing tasks, avoids Gmail clipping for your customer messages, and runs faster.
NEW RELEASE | OCTOBER 2021
HTML for email 3.0
Our Email Builder produces simpler, cleaner, ~56% smaller HTML
Our team redesigned the email markup generator from the ground up to minimize Gmail clipping and provide your customers with a better email delivery experience.
Less Gmail
clipping issues
On average, emails are now ~56% smaller in size, which reduces the chance of triggering Gmail clipping issues with long messages.
More
readable markup
A cleaner HTML output that is easier to explore and facilitates post-processing automation tasks, manual tweaks, or troubleshooting.
Faster
response
The HTML is generated faster by a factor of 75% (average) and 60% (median). Plus, we now better handle heavy workloads during peak usage.
What is changing for email 3.0
Choose readability or maximum compression
You can choose which output works best for you: compressed or beautified.
A simpler and friendlier markup
When uncompressed, indentation & helper classes make the HTML more readable.
Reviewed markup for content blocks
The code of most content blocks has been re-written completely to simplify it.
Optimized layout
Some structures are replaced with CSS properties to cut out unnecessary code.
BEE PLUGIN WEBINAR
Novemb er 2nd, 2021
10am PST - 1pm EST
Discover the new HTML for Email 3.0
The Email Builder produces simpler, cleaner and smaller HTML starting from now. We’re rolling out BEE HTML for Email 3.0: our visual builder for email now generates HTML that’s ~56% smaller in size , and even more compatible with email clients.
with
Massimiliano Fattorusso
&
Matteo Santagata
Product Owner & Senior Full Stack Engineer @ BEE
The embeddable email, landing page & popup builder for SaaS
BEE is a project of Growens | © 2014-2022 BEE Content Design Inc. | San Francisco, USA
